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Thursday, May 23, 2013

Google Penguin 2.0 Update May 22, 2013

Google has officially confirmed that it started rolling out Penguin 2.0 update on 22th May, 2013.

Matt Cutts, the head of Google's Webspam team announced that this Google Penguin update has affected 2.3% of English-US queries. He has further added that the change has also finished rolling out for other languages world-wide.

The newer generation of Penguin goes much deeper rather than earlier which would essentinally only look at the home page of a site.

Google's Penguin update was launched in April 2012 (see Google Penguin Updates date below), and was followed other updates in May and October.

If you publish quality contents being honest with your writing and haven't participated in black hat techniques, then CHILL (so we are), this update is not for you.

Google Penguin Update List

Penguin 1st on April 24, 2012 (impact 3.1% queries)
Penguin 2nd on May 26, 2012 (impact <0.1% queries)
Penguin 3rd on October 5, 2012 (impact 0.3% queries)
Penguin 4th on May 22, 2013 (impacting 2.3% of queries)

As predicted, Google Page Rank update May 2013 could start anytime now.

Below is a video added by Google Webmaster some days ago adding details on what Penguin 2.0 would bring.



Did you get any changes currently? Has this Google Penguin 2.0 update hurt your traffic/rankings?

9 comments:

  1. Google Penguin 2.0 has just updated and around 2.5% English US based queries have been affected by new arrival of penguin update.
    View more here http://www.webmastersun.com/threads/3418-Google-Penguin-2-0-update

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